We received an email from the Editor-in-Chief at Print magazine yesterday; our series of infographics for GOOD magazine was selected as a winner in their upcoming 2011 Regional Design Annual!
Our hard-working, super-talented designer, Colin, was honored to be recognized, and the Deeplocal team was all quite excited (which we expressed in one minute or less and then got back to work…hey, we’re efficient here!).
So, if you’re a Print mag subscriber, keep an eye out for Deeplocal’s infographics in the Regional Design Annual when it comes out! In the meantime, I talked Colin into handing over his sketchbook to me; watch as I expose the pages of his sketchbook and shareinsight into his design inspirations.
It feels strange to write my own “goodbye” post, since I just wrote my own “welcome” post a few months ago. I was excited about interning at Deeplocal this summer, but I had no idea that it would turn out to be such a fun place and intense learning experience. I’m moving to Seattle tomorrow (!), where I’ll be working as a copywriter. Since today is my last day, I’ve been reflecting on the things I’ve learned from working at Deeplocal and living in Pittsburgh:
Just make it happen. Many companies suffer from OMD- Obsessive Meeting Disorder. When your day is filled with team meetings that last forever and don’t get anything done, it’s frustrating for everyone. One of the things I love about Deeplocal is that our team meetings never take place at the conference table. We sit on bean bag chairs or the couch, brainstorm on 8-foot whiteboards, and no one leaves without a to-do list. It’s easier to do when you’re small, but it’s been great to be in a space with no red tape–if you have to do something, you just need to make it happen.
Don’t underestimate the Steel City . I think one of Deeplocal’s biggest assets and challenges is its location. Pittsburgh may not be LA or New York, but it definitely has its own unique charm, a kind of charm that is best captured on Craigslist. Since I’ve been trying to furnish my new apartment, Pittsburgh Craigslist has been a helpful interior decorator. From original Eames chairs to life advice, it’s always worth the visit. Check out this ad:
Avoid boredom. I know this sounds silly–of course boredom sucks–but I heard Nathan say once that his goal in life was to not be boring. And this is obviously relevant in the advertising industry, but it’s also a good rule in general. Hearing Patrick discuss photography or Colin gush about typography reminds me that people are more interesting when they have a passion, and they’re better able to draw from their interests when involved in a creative project.
I’ll miss spending time in the studio, working as anything from 90s easy listening to dubstep plays in the background, and I’m excited to see how Deeplocal will grow in the future. At the end of the day, though, the best part of working here has been the people who make Deeplocal what it is. I can’t wait to get started in Seattle, and I’m so grateful have had the opportunity to learn from and hang out with the Deeplocal team.
General Electric and Good Magazine teamed up with Deeplocal to create a green infographic. As if that wasn’t enough alliteration for you, check out our interactive visualization of energy consumption and electricity generation, designed by Colin and programmed by Dimitry. Nice work guys!
Shareen Pathak mentioned the Toyota Prius Project Concept Bike in a Creativity Online article today:
“The possibilities are endless,” says Patrick Miller, Deeplocal’s lead engineer on the project. “A GPS attachment could also figure out certain routes you always take, where you switch gears on that route and then switch them for you when you’re at that specific coordinate.”
Deeplocal welcomed a new member of our team this week. Kristin walked into the studio on her first day and was greeted by the smell of Monday morning coffee, several friendly Deeplocalers, and 18 feet of desk space. For many people, their first day of work as an Account Director might be nerve-wracking, but Kristin did what she always does: smile (photographic evidence below).
Kristin moved to Pittsburgh from New York City, where she worked at Lowe NY, an advertising agency known for the Milk mustache campaign and J&J Baby. Although she doesn’t have a traditional account management background, her strengths as a former HR Director are very similar to those of an account manager. She’s used to building relationships, putting out fires, and paying attention to details. Also, she’s a genuinely nice person.
Kristin’s hobbies include visiting spray parks, city pools & playgrounds, and museums with her adorable little two year old, and practicing yoga, which she’s certified to teach. When she’s not at Deeplocal, she works with her her best friend in Denver on a new invention that will revolutionize the bedding industry: Corner Keepers Duvet Technology (patent pending). We’re excited about our new coworker and hope she isn’t too embarrassed by her blog debut. Welcome, Kristin!
Nathan and Heather flew out to Denver for Advertising Age’s Small Agency Awards yesterday, and we were excited to hear that Deeplocal won the Gold for the Northeast Region! For this 7-person ”band of hackers, artists and musicians,” we’re flattered Ad Age complimented us on our ability to “turn out projects for marketers and other agencies that are nothing short of mind-blowing.”
Oh hey, America! The Concept Bike we worked on with Parlee Cycles, SaatchiLA, and Toyota was featured in the Pop News Heat Index on Good Morning America. It’s “hotness” was on par with a dancing baby hippo and Spanx outerwear. We think that’s about right